My Design Journey

A curated selection of my work across Product Design, UI/UX case studies, Visual Communication, and Branding. These projects reflect my journey from crafting visually engaging e-commerce experiences to building data-informed dashboards and intuitive CRM flows in SaaS. Each case study highlights not just what I designed, but how I approached the problem - starting with real user needs and ending in solutions that are both functional and human-centered.

You’ll also find glimpses of my personal explorations in healthcare UX, brand storytelling, campaign design, and photography - spaces where I experiment, learn, and push my creative thinking further.